The CEO of Bluesky has traveled Mark Zuckerberg with a t-shirt. You can now buy it.

Update: March 13, 2025, 3:15 p.m. HAE All sizes of the “A World Without Caesars” shirt of Bluesky sold in less than 30 minutes. We asked the company if it provided for replenishment and will update this story if / when we hear. Our original story follows.

The t-shirt heard in the World Wide Web can now be yours.

The social media platform Bluesky began to sell a version of the shirt carried by its CEO Jay Graber in Sxsw to Austin this week. Graber took the scene for an opening session Monday in an oversized black T-shirt carrying the expression “Mundus sine Caesaribus”, which is Latin for “A World Without Caesars”. As a mashable’s chancend reportedIt was a clear excavation at Meta CEO Mark Zuckerberg, who sadly carried a similar shirt referring to a Roman sovereign at the Conference of developers of the company last year.

Thursday afternoon, the Graber shirt is now available for purchase for $ 40 in small sizes in XL in worldwithoutcaesars.com. According to the website, “any product benefits the ecosystem of the developer of the AT protocol, the open network on which Bluesky is built.”

Graber shirt is a copy close to that Zuckerberg has put on For Meta Connect 2024 – Same design, same font, but very different message. The original Facebook founder’s shirt said “Aut Zucuck Aut Nihil” (“Zuck or Nothing”), a turn on the Latin phrase “Aut Caesar Aut Nihil” (“César or Nor”). Zuckerberg has apparently spent several years chase an obsession With the Roman emperor Augustus Caesar.

Mashable contacted Meta to comment.

Townsend reported This braver has doubled his anti-technical executive message in her SXSW KEYNOTEemphasizing the value of open source and decentralized platforms like Bluesky.

“If a billionaire tried to ruin things, [Bluesky] Users could simply leave – without losing their identity or their data, “said Graber.

Bluesky was launched in 2023 as an invitation platform only and quickly offend as an alternative to Elon Musk’s X. To date March 2025It has more than 32 million users.